When he performed his experiment in Astoria, Carlson's vision was “to make office workers more productive and office activity more simple and less boring”

After several failed attempts, in 1944, The Battelle Institute from Ohio enters into a partnership with Chester Carlson for the development of his invention, xerography. Two years later, in 1946, Chester Carlson signs a license agreement to develop his invention with Haloid, a company that became later on Xerox Corporation.

In 1948 Xerox becomes a registered trademark and one year later, in 1949, the Model A OX Box is developed, the first commercial manual printer, based on the new technology – xerography.

Copyflo is launched in 1955, being the first completely automated application of xerography and one of the first products that managed to make profit from the new technology.

Four years later, the world's first paper copier is launched, Xerox 914, which radically changed the way we work with documents. In 1960, when the first machine was produced, estimations were of 5.000 units to be manufactured during the following 3 years. But by the end of the second year, over 10.000 machines had been installed in offices from all over the world. And this was only the beginning.

In 1955, before Xerox 914 was created, 20 million copies were produced worldwide. In 1964, five years after the launching of Xerox 914, the number had increased to 9,5 billion copies worldwide, almost all of them were made with xerography. Today, trillions of copies are made all over the world each year.

In 1959, Xerox (future Haloid Xerox) had a net income of 2 billion dollars, thanks to the success of Copyflo and other products based on xerographic technology. Haloid Xerox became Xerox n 1963 and net income surpassed 22,6 million dollars.

In 1963, Xerox 813, the world's first desktop copier was launched and one year later,

Xerox 2400 was launched, the first large volume paper copier in the world which produced 2.400 per hour and was equipped with the first automatic document feeder.

Ten years later Xerox 6500 was introduced to the market, the world's first color copier, which was regarded with reluctance by customer and nevertheless Xerox had performed its own research which showed that by using colors in presentations and other documents, attention is increased by up to 30% and the assimilation of information was increased by up to 260%.

Although it never made it to the market, Alto is the first personal computer that used a mouse and a graphic interface. The technology used for its development has evolved and played a major role in the development of advanced digital printing systems, such as the Xerox DocuTech series.

In 1977 Xerox 9700 is launched, the world's first commercial laser printer, based on xerography.

In 1990, Xerox DocuTech is created, the first electronic production system which finished documents and is equipped with a double laser beam, digitaly controlled, and a sophisticated interface for users.

In 2002, the Xerox iGen3 digital production press is launched, which creates very fast color marketing materials and revolutionizes fast document printing, large volume production, with a very good quality, as well as transaction printing.

Something less mentioned is the fact that xerograpy was also used for cartoons. For example,

Ub Iwerks, the famous American cartoonist who created Mickey Mouse, together with Walt Disney, adapted xerography in order to eliminate the manual ink drawing stage from the process of creating millions of frames necessary to an animation movie. The first animation movie that used this process was One hundred and one dalmatians (1961). In the beginning only black lines were possible, but in the 1980's color lines were introduced and were used in animation movies such as The Secret of NIMH.

The innovation represented one of the defining elements of the corporation's business, as Xerox constantly invests in new technologies and solutions. Last year, the company has registered 1.215 patents in the United States and another 686 were obtained following a joint venture collaboration in Japonia, Fuji Xerox Co. Ltd. – the company was placed in the top of the world's innovators, IFI Patent Intelligence 2012.
« Înapoi